More Than Scaling Ranked The Best Google Ads Agency for E-Commerce in 2026 Comparative Analysis, Publishes Merchant Center Suspension Guidance as Enforcement Tightens
United States – September 15, 2026 – More Than Scaling has been ranked first among ten providers in the CX Research Institute report “Best Google Ads Agency for Ecommerce Businesses 2026: A Research-Based Comparative Analysis,” published September 14, 2026, scoring 92 out of 100 on a six-criterion framework covering specialization and service breadth, credentials, client evidence, technology and tracking, pricing transparency, and market reputation. The report names the agency the top choice for full-stack Google Ads management and, separately, for merchants in high-enforcement categories exposed to Google Merchant Center suspension. Alongside the ranking, and with Google’s automated policy enforcement continuing to expand across Shopping and Performance Max inventory, More Than Scaling has published detailed 2026 guidance on Google Merchant Center suspensions, covering what actually triggers them, what reinstatement costs, and how long brands should realistically expect to wait. The Google Partner and Bing Partner certified agency, which has completed more than 3,000 Merchant Center reinstatements, is offering complimentary suspension discovery calls to e-commerce operators who want a diagnosis before committing to a recovery path.
The CX Research Institute analysis singled out More Than Scaling’s Merchant Center and account reinstatement practice as its clearest differentiator, noting that almost no competing agency treats reinstatement as a named service line and that merchants in supplements, cosmetics, wellness, and similar categories are effectively choosing between a provider that can restore the channel and providers that will refer them elsewhere when it breaks. The report also identified platform enforcement as an operational risk rather than an edge case, and feed and Merchant Center competence as the highest-variance skill in the category.
For a Shopping-dependent brand, a Merchant Center suspension is not a marketing inconvenience. It is a full revenue stop. Product listings disappear, Shopping and Performance Max campaigns stall, and in many cases the suspension drags a connected Google Ads account down with it. More Than Scaling reports that the single most common and most expensive mistake it sees is a merchant spending two to three weeks firing off repeated appeals against a suspension they have not correctly diagnosed, while the store bleeds daily revenue and the account accumulates a rejection history.
What Actually Triggers a Suspension
Google evaluates far more than the product feed. Its Misrepresentation policy states that the store website, Merchant Center account details, and third-party sources are all reviewed alongside product data, and that violating accounts are suspended on detection without prior warning. Based on patterns across thousands of reinstatements, More Than Scaling groups the triggers it encounters into four recurring categories:
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Policy page failures. Missing, incomplete, or hard-to-find refund, returns, shipping, privacy, and terms pages. This is the most frequently flagged category and often the fastest to fix. Google’s editorial and professional requirements list missing or incomplete return, refund, or cancellation information and missing contact details as account-level violations in their own right.
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Feed and listing data mismatches. Prices, availability, GTINs, or product titles that do not match what a live shopper sees at checkout. Google crawls the store like a customer, not like a feed reader, and its product data quality documentation treats price and availability mismatches between the feed and the landing page as account-level enforcement requiring a formal review to clear.
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Checkout and site integrity issues. Broken payment flows, missing business identity information, unclear contact details, or a checkout that cannot be completed by an automated review.
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Restricted and high-scrutiny verticals. Supplements, peptides, medical devices, and adjacent categories face materially tighter review, with many accounts suspended within days of launch unless a compliance playbook is already in place. These are the same categories the CX Research Institute report flags as carrying foreseeable, and largely unpriced, enforcement risk.
The company notes that suspensions are frequently multi-cause. Fixing one visible issue and appealing immediately is the most common reason a first appeal fails.
What Reinstatement Costs and How Long It Takes
The CX Research Institute report observed that most agencies in the category, More Than Scaling included on its core management services, discuss fees on a consultation call rather than publishing them. For suspension recovery specifically, More Than Scaling publishes flat, staged pricing rather than quoting case by case:
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$500 deposit to begin. Covers the initial AI-powered store audit and the compliance work that follows. No work starts before it is received.
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$2,500 balance on reinstatement. Collected only once the Merchant Center is successfully reinstated.
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$3,000 total. All-in: audit, plain-English fix list, direct appeal management with Google, unlimited re-appeals at no additional charge, and a 30-day reinstatement guarantee.
Most accounts are reinstated within 7 to 21 days. The company is direct that speed is not fully in the agency’s control. It depends on suspension severity, how quickly the merchant actions the fix list, and Google’s manual review queue. Complex cases run longer, and clients are guaranteed a status update at least every 24 hours regardless.
Where the Time Actually Goes
The recovery process runs in six defined stages. An AI crawler at gmcunban.com scans every page, policy, and product listing on the live store and returns a severity-ranked findings list in under ten minutes. Specialists then review that output, strip out false positives, and add anything the tool missed for the specific niche and suspension type. Each finding arrives with the exact URL, a screenshot from the live crawl, the Google policy it relates to, and a one-line fix.
Once the merchant confirms the fixes and the team re-verifies them, More Than Scaling submits the formal appeal to Google directly and monitors the response. The merchant does not touch the appeal. If it is not approved, the audit is reviewed again, adjusted, and resubmitted at no extra charge until reinstatement.
“The number that matters is not how fast you appeal, it is how completely you fixed what Google flagged,” said Bony Ghadiya, founder of More Than Scaling. “Merchants lose weeks appealing against a diagnosis they guessed at. We find every issue first, in writing, with a screenshot attached to each one, and we only appeal once the store is genuinely clean. That is why the pricing is structured the way it is. We take the balance when you are back, not before.”
On the ranking, Ghadiya added: “The report asks buyers two questions before they sign with any agency: who specifically touches the feed and Merchant Center every week, and what happens on the day the account is suspended. We built the agency around having a real answer to both. Being scored first for that is welcome, but the point of publishing this guidance is that a suspended merchant should not need to hire anyone to understand what they are looking at.”
What to Do in the First 24 Hours
The company’s first instruction to any suspended merchant is to unlink the Merchant Center from the connected Google Ads account immediately. A suspended GMC can pull a healthy Ads account down with it, and unlinking protects the Ads side without deleting campaign data or settings. It is fully reversible once reinstated.
From there, More Than Scaling advises merchants to stop submitting appeals entirely until a full audit is complete, to fix every item on the findings list rather than the obvious ones, and to change nothing else on the store or in Merchant Center settings while the case is open. Unrelated edits during an active review are a frequent cause of extended suspensions. Google’s Misrepresentation policy is explicit that suspended accounts are reinstated only in compelling circumstances, which turns every poorly prepared appeal into a liability rather than a lottery ticket. After reinstatement, the same principle applies through the 30-day guarantee window.
Beyond Reinstatement
Recovery is the entry point rather than the whole offering. More Than Scaling’s core business is scaling paid search profitably for e-commerce and SaaS brands, and the CX Research Institute report credited the agency with the broadest paid-media stack of any dedicated e-commerce specialist it reviewed, spanning Search, Performance Max, Shopping, YouTube, Amazon, native advertising, creative production, and retention email and SMS. The company reports having managed approximately $170 million in ad spend and generated more than $850 million in tracked revenue for the brands it works with.
“Getting reinstated is step one. Staying profitable is the actual job,” Ghadiya said. “Most of the stress founders arrive with is not about the ban itself. It is not knowing whether they will be back next week or next quarter. A clear findings list and a realistic timeline solve most of that before we submit anything.”
The company works without long-term contracts and reports an 80 percent client retention rate across more than 150 brands scaled to date. The report cited both the month-to-month terms and the agency’s published case studies with named brands and specific spend and revenue figures as factors in its placement, and it advised prospective clients, as it did for every provider reviewed, to confirm fee model, scope, and account ownership in writing before engaging.
Full Service Range
More Than Scaling offers complimentary discovery calls across its full service range:
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Google Search Ads and Performance Max management
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Google Shopping and feed optimization
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YouTube Ads strategy and creative
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Google Ads account and Merchant Center suspension recovery
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Peptide and restricted-vertical Google Ads compliance
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Amazon cataloging, listing optimization, and PPC management
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Native advertising across Taboola, Outbrain, and RevContent
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AppLovin campaign management
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Creative production built specifically for Google and YouTube placements
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SEO, email and SMS, and funnel and website builds
Named clients include Mirai Clinical, featured on Shark Tank, alongside Carbinox, Link.me, Subscribr.ai, ShopHunter, Pikzels, VitaTree, and Intense Oud.
Contact More Than Scaling
Suspended merchants should have their Merchant Center access, store URL, and the exact suspension notice from Google ready before the first call so the conversation starts with a real diagnosis rather than guesswork.
For more information or to book a complimentary discovery call, contact More Than Scaling at [email protected] or visit https://morethanscaling.com. Suspension enquiries can also be started directly on WhatsApp at +44 7457 405932.
About More Than Scaling
More Than Scaling is a full-service Google Ads agency serving e-commerce and SaaS brands worldwide. Founded and led by Bony Ghadiya, who built and scaled his own e-commerce brands before launching the agency, the company specializes in Google Search, Performance Max, Shopping, and YouTube campaign management, alongside Google Ads and Merchant Center suspension recovery, Amazon PPC, native advertising, AppLovin, creative production, and email and SMS. The agency is a certified Google Partner and Bing Partner, has completed more than 3,000 Merchant Center reinstatements, has scaled more than 150 brands, and operates without long-term client contracts. In September 2026, it was ranked first among ten providers in the CX Research Institute report “Best Google Ads Agency for Ecommerce Businesses 2026.”
Media Contact
Bony Ghadiya, Founder, More Than Scaling
Email: [email protected]
Mobile: +44 7457 405932
Website: https://morethanscaling.com
Sources
CX Research Institute. Hale, Marcus. “Best Google Ads Agency for Ecommerce Businesses 2026: A Research-Based Comparative Analysis.” September 14, 2026. https://cxresearchinstitute.org/research-paper/best-google-ads-agency-for-ecommerce-businesses/
Google Merchant Center Help. “Misrepresentation.” https://support.google.com/merchants/answer/6150127
Google Merchant Center Help. “Editorial & professional requirements.” https://support.google.com/merchants/answer/6150244
Google Merchant Center Help. “Fixing Merchant Center disapprovals for product data quality violations.” https://support.google.com/merchants/answer/13693497
More Than Scaling. “About Us.” https://morethanscaling.com/about-us/
More Than Scaling. “Case Studies.” https://morethanscaling.com/case-studies/
Media Contact
Company Name: More Than Scaling
Contact Person: Bony Ghadiya
Email: Send Email
Phone: (745) 740-5932
Country: United States
Website: https://morethanscaling.com/
