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Clean Boys Launches Premium Men’s Hygiene & Wellness Brand with Vision to Redefine Everyday Personal Care

Clean Boys Launches Premium Men’s Hygiene & Wellness Brand with Vision to Redefine Everyday Personal Care

July 02
15:27 2026

MANHATTAN BEACH, Calif. – June 2, 2026 – Clean Boys, a new premium men’s hygiene and wellness brand inspired by Australia’s beach culture and Southern California living, officially launches this month with a mission to redefine everyday hygiene for the modern man.

Founded by sports television personalities Meghan Payton and Andrew “Dubbs” Anderson, Clean Boys was born from years spent traveling the world, working in sports media, staying in hotels, airports, locker rooms and golf courses, where one thing became increasingly obvious: men’s hygiene had been left behind.

“As men, we’ve embraced fitness, nutrition, skincare and wellness, but one of the most basic parts of our daily routine hadn’t evolved,” said Anderson. “We believed there was an opportunity to build a premium brand that approached hygiene with the same attention to quality, design and wellness that we’ve seen across so many other categories.”

The result is Clean Boys, a modern lifestyle brand built around confidence, cleanliness and feeling your best every day.

Launching with its flagship product, Clean Boys Premium Men’s Flushable Wipes, the brand introduces a cleaner, more elevated approach to an everyday essential. Developed with a high-water formulation, skin-friendly ingredients and premium packaging, the wipes are designed for home, travel, the office, the gym and life on the move.

“We’ve never looked at ourselves as a wipes company,” said Payton. “Our vision has always been much bigger. We’re building a men’s hygiene and wellness brand that makes everyday routines feel premium and intentional.”

Inspired by Australia’s relaxed beach culture and blended with the wellness-focused lifestyle of coastal California, Clean Boys reflects a philosophy that looking after yourself should be simple, modern and accessible. The founders believe hygiene is an essential part of overall health and confidence, and that men deserve products designed specifically for the way they live today.

While premium men’s flushable wipes are the brand’s hero product at launch, they represent only the beginning of the Clean Boys journey. The company plans to expand into additional men’s hygiene, wellness and lifestyle products over the coming years, creating a complete ecosystem of products that support modern living.

Headquartered in Manhattan Beach, California, Clean Boys will launch through CleanBoys.com, Amazon, and select retail partners throughout the Los Angeles market before expanding nationally.

With a focus on thoughtful product development, premium branding and community, Meghan Payton and Andrew Anderson are betting on the continued growth of the men’s wellness movement and believe Clean Boys is well positioned to become a trusted name in the category.

About Clean Boys

Clean Boys is a premium men’s hygiene and wellness brand founded by Meghan Payton and Andrew “Dubbs” Anderson. Inspired by Australia’s beach culture and Southern California living, the company creates elevated personal care products designed to help men stay clean, confident and ready for whatever the day brings. Launching in July 2026, the brand’s flagship product is Clean Boys Premium Men’s Flushable Wipes, with additional hygiene and wellness products planned for the future.

Instagram: @‌cleanboysco

Media Contact
Company Name: Clean Boys
Contact Person: Andrew Anderson – Founder
Email: Send Email
Country: United States
Website: http://www.cleanboys.com/

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