WAG Launches Australia’s First Collagen-Enhanced Dog Chew for Everyday Canine Wellness
Keysborough, VIC – GetWAG (WAG), an Australian-owned natural dog treat brand, has announced the launch of Collagen Plus Dog Chew, a collagen-enhanced functional treat developed to support the health and wellbeing of dogs across Australia. Available exclusively through getwag.com.au, the new product combines premium Australian ingredients with the nutritional benefits of collagen in a treat dogs enjoy eating.
Bringing the Benefits of Collagen to Australian Dogs
Collagen has become one of the most recognised supplements in human health, valued for its role in supporting joints, skin, and connective tissue. As awareness of collagen continues to grow, GetWAG has introduced a product that extends these same nutritional advantages to dogs through a convenient daily chew.
Collagen Plus Dog Chew has been formulated to help support healthy joints, maintain skin health, and encourage a glossy coat. The treat is designed to make functional nutrition simple by providing collagen in a format that naturally fits into a dog’s daily routine, eliminating the need for powders, capsules, or tablets that many pets are reluctant to consume.
Designed to Support Active and Ageing Dogs
Veterinary nutritionists increasingly recognise collagen as a beneficial addition to the diets of active dogs, working breeds, and senior dogs experiencing age-related joint stiffness or reduced mobility. By incorporating collagen into a natural dog chew, GetWAG aims to provide Australian pet owners with a practical option that combines nutrition and enjoyment in a single product.
The launch reflects a growing shift within the pet industry towards functional treats that offer nutritional value beyond traditional rewards. More Australian pet owners are seeking products made with clean ingredients that contribute to their dog’s overall wellbeing while avoiding unnecessary artificial additives. Collagen Plus Dog Chew has been developed with these preferences in mind, offering a straightforward solution that aligns with modern pet nutrition trends.
Made with 100% Australian-Sourced Ingredients
Every ingredient used in Collagen Plus Dog Chew is sourced from Australia, reinforcing GetWAG’s commitment to supporting local suppliers while maintaining high standards of quality. The product contains no artificial preservatives, flavourings, or fillers, allowing dogs to enjoy a treat made with carefully selected natural ingredients.
The introduction of Collagen Plus Dog Chew continues GetWAG’s focus on creating products that balance flavour with functional health benefits. The brand has built its reputation on producing natural dog treats using locally sourced ingredients, and the latest addition expands its range with a product specifically developed to support long-term canine health.
Meeting the Growing Demand for Functional Pet Nutrition
As dogs age or maintain active lifestyles, nutritional support for joints and connective tissues becomes increasingly important. Collagen plays an essential role in maintaining cartilage, ligaments, tendons, and skin structure. Delivering these benefits through a natural chew provides a convenient alternative that can easily become part of a dog’s regular feeding routine.
Australian consumers have shown increasing interest in ingredient transparency when selecting products for their pets. GetWag’s commitment to locally sourced ingredients and the exclusion of artificial additives reflects this growing demand for simple, recognisable ingredients that support healthier lifestyles for companion animals.
The launch of Collagen Plus Dog Chew also highlights the continued evolution of Australia’s pet nutrition sector, where functional foods are becoming an important category alongside traditional treats. By combining collagen supplementation with an enjoyable chewing experience, GetWAG offers a product that supports everyday canine wellness without adding complexity to feeding routines.
Available Australia-Wide
Collagen Plus Dog Chew is available now exclusively through getwag.com.au with Australia-wide delivery, providing convenient access for dog owners across metropolitan and regional Australia.
About GetWAG
GetWag(WAG) is an Australian-owned natural dog treat brand dedicated to providing Australian dogs with healthy, delicious treats made from locally sourced ingredients. Every product is produced without artificial preservatives, flavourings, or fillers, reflecting the brand’s commitment to clean, natural nutrition and quality.
Media Contact
Company Name: GetWAG (WAG)
Contact Person: Lisa Tilley
Email: Send Email
Phone: +61 434 576 629
Address:5/102-128 Bridge Road
City: Keysborough
State: VIC 3173
Country: Australia
Website: http://getwag.com.au
