GlowRow Named No. 2 Best Kayak Tour in the U.S. by USA Today, Beating Every Night Tour and All But One Daytime Operator
GlowRow®, the Texas-born experience brand transforming nighttime kayaking, has been named the #2 Best Kayak Tour in the U.S. by USA Today’s 10 Best — ranking above every other nighttime and daytime kayak company in the nation except one.
GlowRow® was the only nighttime tour featured on the prestigious list and was outpaced only by a company with over 30 years in business. The kicker? GlowRow® is just three years old!
“We created something from nothing—no capital, no shortcuts. Just grit, innovation, and the desire to craft an unforgettable experience for adventurers,” said founder Zack Jurasek. “This award proves what our guests already know—GlowRow® isn’t just a tour. It’s a moment you never forget.”
Operating 11 core locations across Texas and 3 rotating special event destinations, GlowRow® offers fully guided nighttime kayaking experiences using crystal-clear boats illuminated by 20,000-lumen proprietary lighting systems and patented glowing paddles. Guests paddle through vibrant coastal ecosystems, casting light beneath and around them as they move—creating one of the most visually immersive outdoor adventures on the planet.
But GlowRow® isn’t in the business of just tours or travel. GlowRow® sells transformation – the moment fear turns into fascination. It’s the adrenaline of stepping into the unknown. It’s the thrill of the dark giving way to something unforgettable. It’s courage, wonder, and awe—made tangible in glowing water.
GlowRow®’s blend of innovation, immersive emotion, and fearless storytelling has earned it global recognition, media acclaim, and a fiercely loyal following.
GlowRow® At a Glance
1. #2 Best Kayak Tour in the U.S. – USA Today 10Best (2025)
1.1. Only nighttime kayak tour featured on the list
1.2. Outperformed every night tour and all but one daytime tour (30+ years old)
2. Innovative Experience of the Year (Global) – Travel & Hospitality Awards (2024/2025, UK)
3. Best of the Best Destination – North America – American Bus Association (ABA, 2023)
4. Experience of the Year – State of Texas Tourism Awards (2024)
5. Small Attraction of the Year – State of Texas Tourism Awards (2023)
6. Nominee – 2025 World Travel Awards – One of the highest recognitions in global tourism
“We don’t just light up the night—we are the light that leads all others,” said Zack Jurasek, founder of GlowRow®.
For inquiries email [email protected] or call 361-746-325.
To learn more about GlowRow®, visit https://glowrow.com/
To make a booking visit: https://glowrow.com/book/
Media Contact
Company Name: GlowRow
Contact Person: Zack Jurasek, Founder
Email: Send Email
Phone: 361-746-325
State: Texas
Country: United States
Website: www.glowrow.com
